Hello, everyone! I’m working on the statistics for my gaming project here. We recently drove in a lot of traffic through advertising, but our internal risk filter and KYC process are weeding out nearly a quarter of the players right from the start—some don’t meet the age requirement, while others are from unlicensed regions.
So, the marketing money goes to waste, and the user just sees a rejection message and leaves. How do you handle these rejected sessions so that profits don’t go down the drain? And is it actually possible to set up some kind of automated system to monetize these rejections using a single simple script, so as not to overload the site or reinvent the wheel for each individual region?
I had a similar headache with KYC and geo-based rejections on a fintech project. At first, we tried to sort through these databases manually, but it was total chaos and a waste of time. Then my colleagues recommended installing a plugin from the https://retarget.gg/ platform, which automatically identifies rejected users and shows them geo-targeted affiliate offers. That way, instead of hitting a “dead end,” the user sees a relevant offer, and you earn CPC or CPA commissions. Everything is set up with just a single script tag, and the system decides on its own what to display. That’s why we’ve been very satisfied with the service. By the way, what’s usually your main reason for rejections—geography or internal risk policies?
